| Bezdan Railing Solutions Marketing Communications Specialist |
2022-25 | |
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arrow_forward Increased newsletter open rates to 25% in 2022 and 2023 (Industry average was 17%).
arrow_forward Improved organic Google search rankings for keywords in specific product categories to first 2 pages. arrow_forward Designed and developed 10 landing pages for US and Canadian audiences. arrow_forward Increased follower count on social channels (Instagram, Facebook & Linkedin) by 25%. arrow_forward Created over 12 promotional and instructional videos which generated over 75k views. |
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| Sparx Publishing Group Digital Marketing Specialist |
2018-22 | |
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arrow_forward Redesigned the company website and developed new branding across all marketing channels.
arrow_forward Created new branding for the Canadian Securities Exchange (CSE), one of Canada’s top stock exchanges including new logos, re-launch of their blog/podcast, social media, and marketing collateral. Some of my work was used at WEF 2019 in Davos. arrow_forward Redesigned the Capital Transfer Agency (CTA) website and parent company Pacific Stock Transfer (PST) website. arrow_forward Maintained an average CTR of over 3% and an average conversion rate of over 2.5% on a monthly basis while maintaining a monthly budget of over $25k for multiple clients. |
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| Bootlegger Jeans Marketing & Communications Coordinator |
2018 | |
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arrow_forward Played a key role in the successful launch of the Summer and Fall 2018 clothing lines overseeing campaign coordination, store launches, and print and digital marketing communications.
arrow_forward Added 1.5k followers on Instagram in 6 months. |
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| Quality Awning & Signs Marketing & Design Specialist |
2012-17 | |
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arrow_forward Developed high-impact SEO resulting in a big boost in organic Google search rankings (from no presence to Page 1-2).
arrow_forward Maintained a CTR of over 4% and a conversion rate of over 3% on a monthly basis while maintaining a budget of $5k. arrow_forward Developed new branding and marketing initiatives including the re-design and re-launch of the company website, social media, and all marketing communications collateral. |
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