| Talk Easy Club Marketing, Operations & Language Specialist |
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arrow_forward Developed new branding and marketing initiatives including the design and launch of the company website.
arrow_forward Streamlined project management workflow, optimized project scheduling, and standardized operational procedures. arrow_forward Helped launch a customer feedback system to increase repeat business. arrow_forward Managed and maintained the paid ad campaigns with a monthly CTR of 3% and a conversion rate of 2.5%. arrow_forward Designed marketing and admin collateral such as legal documents, flyers, customer agreements, brochures, etc. arrow_forward Developed and implemented comprehensive lesson plans including grammar, vocabulary, pronunciation, ensuring alignment with course goals. arrow_forward Created and graded quizzes, tests, and assignments; providing constructive feedback; and monitoring student progress. |
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| Bezdan Railing Solutions Marketing Communications Specialist |
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arrow_forward Oversaw the launch of over 25 new products in the marketplace.
arrow_forward Increased newsletter open rates to 25% in 2022 and 2023 (Industry average was 17%). arrow_forward Designed and developed 10 high-performing landing pages for US and Canadian audiences. arrow_forward Introduced monthly reporting and KPIs to track performance, project timelines, and actionable insights for senior stakeholders arrow_forward Improved organic Google search rankings in specific product categories to the first 2 pages through SEO-led content strategy. arrow_forward Increased follower count on social channels (Instagram, Facebook & Linkedin) by 25%. arrow_forward Created over 12 promotional and instructional videos which generated over 75k views. arrow_forward Designed 1k+ marketing and communication collateral such as print and web graphics, banners, social media posts, brochures, catalogs, flyers, etc. |
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| Sparx Publishing Group Marketing & Digital Media Specialist |
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arrow_forward Redesign of 3+ websites, including the company website and developed new branding across all marketing channels.
arrow_forward Delivered multi-channel campaigns for B2B and B2C clients in the financial, HR, non-profit, and retail industries. arrow_forward Created new branding for digital and print campaigns for the Canadian Securities Exchange (CSE), one of Canada’s top stock exchanges including new logos, re-launch of their blog/podcast, social media, and marketing collateral. Some of my work was used at WEF 2019 in Davos. arrow_forward Streamlined project management workflow, reducing campaign turnaround times by 25% arrow_forward Introduced automation for client reporting, saving 10+ hours per week in manual tasks. arrow_forward Improved organic Google search rankings to the first 2-3 pages for multiple clients through SEO-led content strategy. arrow_forward Increased client social media engagement by 25% with strategic content planning and increased average follower count by 20%. arrow_forward Maintained an avg. CTR of over 3% and an avg. conversion rate of over 2.5% with a consistent ROAS above target while maintaining budgets of over $25k for multiple clients. arrow_forward Redesigned the Capital Transfer Agency (CTA) website and parent company Pacific Stock Transfer (PST) website. arrow_forward Designed 1k+ marketing collateral such print and web graphics, banners, social posts, brochures, catalogs, flyers, etc. |
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| Bootlegger Jeans Marketing Communications Coordinator |
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arrow_forward Played a key role in the launch of the Summer and Fall 2018 campaigns including coordination, store launches, and print and digital communications.
arrow_forward Developed new social media strategies resulting in an increase of 1.5k followers on Instagram within 6 months. arrow_forward Designed 200+ marketing collateral such as internal company newsletters, social posts, flyers, store signage, etc. |
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| Quality Awning & Signs Marketing & Operations Specialist |
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arrow_forward Developed new branding and marketing initiatives including the re-design and re-launch of the company website, social media, and all marketing collateral.
arrow_forward Optimized project scheduling and standardized installation processes, reducing permit to installation time by 20%. arrow_forward Helped launch a customer feedback system increasing repeat business by 25%. arrow_forward Maintained a monthly CTR of 4% and a conversion rate of 3% with a paid advertising budget of $5k+. arrow_forward Introduced monthly reporting and KPIs to track performance, project timelines, and actionable insights for senior stakeholders. arrow_forward Improved SEO workflow to boost organic Google search ranking from nothing to appear on the first 2 pages in a highly competitive signage industry. arrow_forward Hired and trained staff and developed proprietary company orientation guides, reducing onboarding time by 35%. arrow_forward Planned, organized, and participated in 5+ trade shows in the local Vancouver area. arrow_forward Designed 1k+ marketing collateral such as legal documents, product manuals, flyers, customer agreements, brochures, etc. |
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